In this perfect storm context, as a leader, the big question was: how do you keep chirpy, keep the team engaged, motivated and ultimately psychologically well? With so much pressure on leaders, this was the heart of the discussion at the b2b Marketing Leadership round table.
It’s a big question, and as always with big questions, there aren’t easy answers, but through the power of sharing, solutions do emerge. Here’s a summary of some of the insights from the discussion:
So, there you have it. It was a great session, thanks to Joel Harrison from B2B Marketing for setting it up.
I think my ultimate conclusion is that there isn’t a right or wrong. It’s ok to be scared, it’s ok to worry, but, and it’s a big but, keep those negative emotions in balance as there’s always a silver lining, even if you can’t see it right now.
Let me leave you with a quote that I read years in 2008 when I was CMO and was seeking ways to keep a big team engaged during stormy and changing times. It made me realise that the smallest things have the biggest impact.
“Recognizing Employees Is the Simplest Way to Improve Morale”